Experts in "Brands and Branding"

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Bjerre, Mogens

B2B-Sales and Sales Models, B2B Sales Management, Sales Governance, Strategic Selling, Key Account Management, Brands and Branding, Retailing, Customer Journeys and Touchpoints, Service Management, Customer Heroes

Kock, Florian

Tourism, Consumer Psychology, Luxury Marketing, Brands and Branding, Evolutionary Psychology, Destination Marketing, Food Marketing, Nudging, Emotions, Quantitative Research Methods, Artificial Intelligence (AI), Machine Learning

von Wallpach, Sylvia

Brands and Branding, Brand Strategy, Brand Knowledge, Multi-stakeholder Brand Co-creation, Consumer Life Transitions and Brand Consumption, Qualitative Research Methods